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Parade

Parade now has its own consumer brand site. For more information on our products or to see how Federated Group is building brand loyalty with shoppers, please visit the new Parade site.

Parade offers a broad mix of products across the store and maintains quality that meets or exceeds the national brands. Ongoing new item development and a recent extensive design update keep the brand fresh and relevant to consumers.

Parade customers include retailers and wholesalers throughout the U.S., focused on grocery and convenience stores.

To use Parade as your national brand equivalent, contact sales@fedgroup.com.